• Login
    View Item 
    •   JScholarship Home
    • Theses and Dissertations, Electronic (ETDs)
    • ETD -- Graduate theses
    • View Item
    •   JScholarship Home
    • Theses and Dissertations, Electronic (ETDs)
    • ETD -- Graduate theses
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    THE U.S. GOVERNMENT’S STRATEGIC COMMUNICATION CHALLENGES WITH THE WAR ON TERROR

    Thumbnail
    View/Open
    FINAL_THESIS.pdf (504.2Kb)
    Date
    2008-06-04
    Author
    Davis, Cheryl
    Metadata
    Show full item record
    Abstract
    An organization’s reputation, productivity, and even its existence often depend on the way the media and the public perceive its goals and policies. As a massive organization, the United States government relies on the success of the messages it disseminates to clearly communicate its mission in regards to the current war on terror. The U.S. government and the Bush administration face challenges in the monumental task of putting together a strategic communications plan to support their policies. U.S. government agencies, including members of the defense, intelligence, diplomatic and security communities, have their own challenges in formulating and executing individual, albeit collaborative strategies in promoting their mission regarding the war on terror. This thesis lies in evaluating strategic communication practices and interagency cooperation. As a partial result of the war on terror, the United States’ global credibility has waned and therefore its efficiency in promoting its policies has been called into question. This thesis studies the government’s planning and execution of communication tactics in regards to the war on terror. A better organized strategic communication, interagency solution may change the world’s attitudes towards certain policy decisions and ultimately the way the public views the war on terror. By exploring how strategic communication methods have been implemented and analyzing lessons learned post September 11, 2001, this thesis explores the U.S. government’s need for a tailored and refined interagency communication plan for the ever-changing war on terror.
    URI
    http://jhir.library.jhu.edu/handle/1774.2/32774
    Collections
    • ETD -- Graduate theses

    DSpace software copyright © 2002-2016  DuraSpace
    Policies | Contact Us | Send Feedback
    Theme by 
    Atmire NV
     

     

    Browse

    All of JScholarshipCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    DSpace software copyright © 2002-2016  DuraSpace
    Policies | Contact Us | Send Feedback
    Theme by 
    Atmire NV