PROJECTING LEADERSHIP: THE INTERPLAY OF PERSONALITY AND POLICY IN U.S. PRESIDENTIAL CAMPAIGNS

dc.contributor.advisorWolfson, Dorothea
dc.contributor.advisorRosenthal, Alexande
dc.creatorBroadus, Twais
dc.creator.orcid0009-0007-4096-740X
dc.date.accessioned2023-10-20T12:54:45Z
dc.date.available2023-10-20T12:54:45Z
dc.date.created2023-08
dc.date.issued2023-08-31
dc.date.submittedAugust 2023
dc.date.updated2023-10-20T12:54:45Z
dc.description.abstractThis study delves into the intricate nexus between personality traits in politics and their influence on electoral outcomes, specifically within the context of U.S. presidential elections from 2000 to 2020. The research utilizes a three-pronged approach: a content analysis of presidential debates to discern strategic trait-mentions, an examination of American National Election Study (ANES) data to capture voter evaluations of candidates based on specific traits, and an exploration of candidates' foreign policy emphasis, reflecting their projection of leadership. Key findings suggest Republicans consistently emphasize traits more than Democrats in debates, and there is noticeable variability in trait preference across partisan lines, particularly among Independents. A shift from domestic to foreign policy considerations was also observed over the years, indicating an electorate more cognizant of international influences on domestic policy. This change allows candidates to demonstrate their leadership skills through their stance on international matters. The culmination of these insights presents a comprehensive view, underscoring the dynamic interplay of candidate personality portrayals, voter preferences, and policy considerations in shaping electoral dynamics. The research emphasizes the imperative for political transparency and robust representation, aiming to demystify leadership roles and promote informed electoral choices for the greater societal benefit.
dc.format.mimetypeapplication/pdf
dc.identifier.urihttps://jscholarship.library.jhu.edu/handle/1774.2/69002
dc.language.isoen_US
dc.publisherJohns Hopkins University
dc.publisher.countryUSA
dc.subjectElections
dc.subjectPolitics
dc.titlePROJECTING LEADERSHIP: THE INTERPLAY OF PERSONALITY AND POLICY IN U.S. PRESIDENTIAL CAMPAIGNS
dc.typeThesis
dc.type.materialtext
thesis.degree.departmentGovernment Program
thesis.degree.disciplineGovernment
thesis.degree.grantorJohns Hopkins University
thesis.degree.grantorAdvanced Academic Programs
thesis.degree.levelMasters
thesis.degree.nameM.A.
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